DAB Pumps Strengthens Northern Presence With Key New Appointment

18.11.2025
DAB Pumps has announced the appointment of Carolyn Bainbridge as Area Sales Manager - North, further strengthening the company’s UK sales team as it continues to expand its presence and support for installers, merchants and contractors across the region.
DAB Pumps Strengthens Northern Presence With Key New Appointment

Carolyn Bainbridge (Image source: Dab Pumps S.p.A.)

With more than 30 years’ experience spanning client relationship management, people leadership and business development across multiple industries, Carolyn brings a wealth of transferable skills and a proven ability to build trusted, long-term relationships.

Valued for her proactive and people-centred approach, she has led teams to deliver measurable improvements in both operational efficiency and customer satisfaction throughout her career.

Commenting on her appointment, Carolyn says: “I’m thrilled to be joining DAB Pumps at such an exciting time for the business. The brand has a strong reputation for innovation and reliability, but what really stands out is its commitment to people - both customers and colleagues.

“My focus will be on strengthening relationships across the North, supporting merchants and installers with the tools, training and product knowledge they need to deliver great results on every project. It’s about being visible, approachable and adding real value through partnership.”

The appointment reflects DAB Pumps’ ongoing investment in regional expertise and customer engagement, ensuring that local partners benefit from closer support and deeper technical insight as the company continues to grow in the UK market.

Adam Ferneyhough, Country Director for the UK & Ireland, adds: “Carolyn’s appointment is another important step in enhancing our regional structure and supporting our customers nationwide. Her experience in relationship management and team leadership makes her a perfect fit for DAB’s collaborative culture.

“We’re confident that her energy and customer-focused mindset will help us build even stronger connections across the North - ensuring that our partners experience the same level of innovation and service that defines the DAB brand.”

Outside of work, Carolyn is an active volunteer with HM Coastguard Search and Rescue and a qualified PADI Dive Master - passions that reflect her sense of commitment, teamwork, and drive.

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