New Head of Marketing Communication, Technical Fairs


Dr. Michael Sturm (41) has been Head of Marketing Communication, Technical Fairs, at Messe Frankfurt Exhibition GmbH since 1 April 2006. In this position, he is responsible for the national and international PR, ...

... advertising and online communication activities for the Light+Building, ISH, The Design Annual, IFFA, Texcare International, Material Vision, Fireprotec and Automechanika fairs.

Sturm succeeds Iris Jeglitza-Moshage who has been Vice President, Technical Fairs, since the beginning of the year following a period in an acting capacity.

A graduate in political science and a trained business journalist, Sturm joined Messe Frankfurt at the end of 1999 and, most recently, worked in the Corporate Communication Department as a press officer and online journalist. Before joining Messe Frankfurt, he was a member of the editorial staff of 'Horizont' magazine (Deutscher Fachverlag).

More articles on this topic

ISH 2023: Pumps and systems become BIM-ready

17.03.2023 -

On the occasion of the ISH, Trade Fair for Water, Heat and Air, which will take place in Frankfurt from 13 to 17 March, VDMA Pumps + Systems points out that pumps in building technology are now also digitally described, available as a data model and meet the requirements of so-called Building Information Modelling (BIM) – a planning tool for large-scale real estate projects.

Read more

ISH 2023 – Growing Anticipation

04.01.2023 -

The focus of ISH – The trade fair HVAC + Water, from 13 to 17 March 2023, is on marketable solutions for a sustainable future. Currently, the organisers are expecting around 2,000 companies to present their solutions for renewable sources of energy, sustainable water usage and clean air at the international trade event for the HVAC and water sector.

Read more