KMT Waterjet Aims for Long-Term Customer Satisfaction
KMT Waterjet has launched its new Customer Relationship Management (CRM) system to ensure a high level of customer satisfaction into the future.
(KMT Waterjet Systems)
Customized services for an optimum customer-oriented approach
As a result of the upward economic trend and the opening of sales subsidiaries in Asia and the Middle East, KMT needed to redesign and update its customer relations approach. All data and facts now flow into a centralized networked CRM system. All information is always up-to-date, leading to countless benefits such as significantly reduced reaction times for RFQs. KMT customers will also benefit from improved services and consulting since the new database shortens transaction and service cycles.
The new software will considerably improve the quality of communication. It will enable different communication channels such as e-mail, telephone and post to be used efficiently. Once a mailing list is selected in the customer master, all information on KMT Waterjet and aqua-jet cutting technology news is prepared automatically. The customer can then access any or all information including technical innovations, new product news, trade fair information and invitations.
Planned online spare parts shop
Linking the CRM system to the Internet has enabled even more interaction options. KMT Waterjet is planning to implement an online shop for original spare parts for their brands, making shopping faster and more convenient for customers. They will be able to browse tthe catalogues and place orders around the clock and around the world, without having to calculate time differences.
Source: KMT Waterjet Systems Inc.